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Fashion

Welcome back, Birkenstocks

The oddly familiar cork-and-rubber-sole sandals, commonly dubbed as “ugly”, were once your dad’s go-to shoe back in the “dirty hippie” days. Yet, for some reason, these shoes are back in style and can be seen all over campus sported by your UCLA peers. Birkenstocks are back for good, and interestingly enough, people are labeling these shoes an essential for comfort in high fashion. So, as a proud owner myself, I’ve created a short list of some reasons why you should jump on the bandwagon (I promise, it’s worth it).

1. Personalized Comfortability

I bought my first pair this past August, and I remember immediately trying them on expecting them to be pillows for my feet. Boy, was I wrong. Breaking in a brand new pair of cork-and-rubber foot beds is painful (I still have the scars at the arches of my feet from the blisters I got.) But there is a reason for all this: The cork will slowly mold to your feet and create personalized imprints. It’s neat because for those who have flat feet like me, my Birkenstock molds provide me the much-needed support. It’s also pretty cool because if someone else wears your shoe, it won’t be as comfy or fitting to them. Oh, one more thing. You can even wear them with socks for the ultimate satisfaction. Might not be the cutest outfit, but hey, if you’re comfortable it’s all that matters, right?

                                     

2. In 20 years …

History repeats itself, and it seems fashion does too. Although Birkenstocks have been around since the early 1900s, the popularity of this brand of shoes reaches an apex every 20 years or so. Even though you weren’t the first person to start the trend this time, you can be at the top of your fashion game in the next 20 years if these do come back. Why? because you’ll have these shoes in the back of your closet, in pristine condition. The durability of the cork, rubber and leather will stand all types of weather and wear, and Birkenstocks are sturdy and comfortable enough to be worn all day, every day. There’s no question why your parents still wear theirs years later.

3. Versatility

Woke up a little too late for class? You can slip on your Birkenstocks. Can’t find shoes that are sleek enough for your leather leggings? You can wear your Birkenstocks. Going for a minimalistic look? Yup, you guessed it: You can wear your Birkenstocks. I’ve seen Birkenstocks on models for high fashion ads and have seen guys and girls pair these shoes with a trendy bohemian outfit. On the other hand, I’ve seen some girls on the UCLA soccer team sport these shoes after practice to give their feet a break. Moral of the story: Birkenstocks are the ultimate go-to shoe for your everyday needs.

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Arts & EntertainmentFashion

Seven Halloween Costumes You’re Guaranteed to See on Campus

Mojo / Daily Bruin

It’s that time of year. The leaves are falling, there’s pumpkin spice in everything (and I mean EVERYTHING), and Halloween’s just around the corner. From parties to haunted houses to scavenging for candy, costumes are simply indispensable. Whether you’ve been meticulously planning out every inch of your costume since summer or you’re still in the throes of indecision, here are seven Halloween costumes you’re pretty much guaranteed to see on campus this year: (more…)

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Fashion

What to Wear for Sorority Rush

Fall recruitment for sororities is just a week away. Whether you’ve been waiting for this moment all your life or you just decided to register on a last-minute whim, you have to start finalizing your outfits. The Panhellenic website has lots of useful information, but we at Mojo want to make sure that you are beyond ready to find the perfect house for you. That’s why we put together a sample outfit for each round as well as some helpful pointers. (more…)

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CultureFashion

PUMPS and Circumstance: Shoes for Graduation

Graduation season: The time when countless of Bruins anxiously await the day that is the culmination of their UCLA experience. It is around this time that countless questions start to arise: Did I meet all of my requirements? Have I purchased my cap and gown? Am I going to pass this last class I need to graduate (uh-oh)? But none of these questions are as worrisome and important as, WHAT SHOES AM I GOING TO WEAR? 

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Fashion

How To: Do Biz Casual Like A Pro

haley As you prepare for post graduation job or summer internships interviews, often the dress code will be described as “business casual.” This is a confusing label: ‘business’ sounds very formal and professional … and then it is followed by the word ‘casual’?! Is this trick question part of the interview? Instead of panicking and throwing on your old two sizes too small church suit, take a look at these combos put together by a few biz casual experts. (more…)

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